Is it cheaper to get a car wrapped or painted?

Is it cheaper to get a car wrapped or painted?

Mobile outdoor advertising is one of the fastest-growing, most cost-effective verticals for marketing and promotion – for businesses of all sizes! Turning your car into a rolling billboard for your business can work wonders for brand recognition and lead generation. Even in the private consumer market, more and more people are achieving stunning full-color effects and even textured looks for their vehicles. As the popularity of vinyl vehicle wraps continues to grow, you might be asking yourself – is it cheaper to get a car wrapped or painted?

Car Wraps and Paint Jobs By The Numbers

When you’re deciding to paint or wrap your vehicle, the best place to start is running the numbers. Whether you’re considering a paint or wrap job for your commercial vehicles or for your own private car or truck, you’ll find that costs don’t vary much between private and commercial uses. Let’s first look at a plain-color matte, satin, or gloss paint job vs. a matte, satin, or gloss vinyl wrap job. We’ll weed out the backyard painters and compare costs for a high-quality paint job on a car from a reputable body shop:

  • Matte, Satin, or Gloss Paint Job: $2,000 to $5,000
  • Matte, Satin, or Gloss Wrap Job: $2,500 to $3,500

We can see that the price ranges overlap but that a wrap job offers savings at the top of the range for great quality. 

Now let’s kick it up a notch with chrome or metallic finishes. These are hard to price as authentic chrome jobs can easily cost as much as $20,000! Be wary of cheap offers to paint your car chrome; even mid-quality chrome paint jobs may only last a year. Here are the numbers for getting a chrome or metallic finish on your car:

  • Chrome or Metallic Finish Paint Job: $5,000 to $10,000
  • Chrome or Metallic Finish Wrap Job: $4,500 to $7,500

Once again, these ranges overlap, but a wrap job can save you big money at the top end of the quality range.

Now it’s time to go all-out with a full-color graphic paint or wrap job. This is where prices can vary widely for paint jobs according to the level of detail and design required to get the job done. For vinyl wrap professionals, on the other hand, a full-color intricate design can be printed and applied to your car in a snap for a crisp, professional look! Let’s see those numbers:

  • Full-Color Custom Design Paint Job: $8,000 to $20,000
  • Full-Color Custom Design Wrap Job: $3,000 to $5,000

As you can see, paint and wrap price differences are competitive at the low end of the design, flash, and complexity scale – but add up big time when you need more than just a flat color!

Long Term Costs and Benefits: It’s a Wrap

We’ve looked at the up-front cost of wrapping and painting your vehicle. But car wraps really shine when it comes to long term costs and benefits. Why choose a vinyl wrap job over a paint job?:

  • Up-Front Costs. Scroll up. Look at ‘em.
  • Durability and Protection. Guess what? Your car very likely already has a paint job! A high-quality vinyl wrap can protect the finish and paint underneath from sun damage and minor abrasions over time – for as many as 7 to 10 years.
  • Ultimate Customization. At GameTime Wraps, our team includes professional designers to help capture your vision. Whether it’s for a commercial or personal vehicle, we can make your dream car a reality with custom, vibrant, full-color design. 
  • Showroom Quality. When you’re researching paint jobs, you might see basic (don’t do it), advanced (meh), and showroom quality. When you get a wrap job from a professional vinyl wrap shop, it’s showroom quality – every time – without a jaw-dropping price tag.
  • Removability. When it’s time to upgrade your car’s look, replace your vinyl wrap, or sell your vehicle, the professionally-applied vinyl wrap comes right off without damaging the paint and finish underneath.

Go Time? GameTime.

When you’re ready to make the right decision and get your car wrapped, call GameTime Wraps. Our professional team of designers and vinyl wrap technicians will be with you every step of the way from inception to application! We can help you design and apply an eye-catching, show-stopping full-color custom wrap at a fraction of the cost of a comparable paint job – and we do it better! Call us today for a free quote on your car’s ultimate makeover.