Nov. 9, 2018
Is a Car Wrap Right for my Business?
If your business is looking for new ways to advertise, you might have wondered if a car wrap is right for you. The short answer is yes; any business can benefit from a well-designed car wrap because it’s a marketing strategy that can be tailored to your business needs.
Wraps are becoming increasingly common for all kinds of businesses, as it’s a great opportunity to utilize your brand and logo for the public to see. Anytime opportunity you have for your business to gain brand recognition should be taken. If you’re still not sure that a car wrap will be a good fit for your business, consider these reasons as to why it might just be the next best step to take.
Car Wraps Work For All
Car wraps are gaining popularity for business advertising because they’re easily diverse and can be adapted to promote almost any kind of service. From lawn care and cleaning services to catering and moving, your business can design a car wrap that stands out and speaks to your brand. By utilizing company colors and logos to get your message across, you’ll be turning heads everywhere you drive. There’s no one size fits all approach when it comes to wraps, which makes this form of advertising great for whatever field you’re in.
Let the Data Do the Talking
Statistics show that car wraps are an effective marketing tool for businesses. Just one vehicle wrap can generate an average of 30,000 views per day. Most people drive or ride in a car on a daily basis, meaning your wrap has the opportunity to be seen. Traffic jams are no longer a headache because that means more views for your business, as 98% of people say they notice mobile advertising when in their vehicle.
Make a Graphic Impact
Another reason car wraps are great for business is because they’re visually attractive and make a graphic impact. Sure, you can use a dusty billboard on the side of the freeway to try and attract attention. But when cars are speeding past at 70mph on the freeway, it’s easy to miss whatever that billboard is trying to say. People aren’t as accustomed to cars with bold, bright colors with logos and large text, so when they see one, they look! People will start to associate your business services with your wrap, which will produce more phone calls and customers. Mobile advertising is a great way to turn heads and be remembered, and wraps will do just that.
Broaden Your Horizons
Whatever field of business you’re in, you can probably benefit from reaching large audiences and diverse demographics, all in one place. The road. A wrapped vehicle makes it easy to get noticed by any audience you’re trying to reach since one thing we all share in common are public roads. You don’t have to spend a lot of time driving around (although you can). Take your wrapped car out for a drive during after-work rush hour or during lunchtime, so you can take advantage of the busy streets to generate attention from all kinds of potential customers, partners, or clients!
If you think a car wrap is right for your business, contact us!